Letter from Bill Patterson, DR-C Publisher

A Letter from the Denton Record-Chronicle Publisher

User Set Up & Subscribe Video

Frequently Asked Questions

We will be REDUCING OUR PRINTED PAPER TO A MIDWEEK AND WEEKEND EDITION.* However, we will still be producing a complete daily digital newspaper, seven days a week! This well-thought out change is an effort to turn out a superior product for our loyal customers. *Same day delivery by USPS.

The way people consume news and advertising has changed dramatically in the past few years. Roughly 90 percent of our audience comes to us digitally, and 99 percent of our new subscriptions are digital only, as opposed to print. Like so many other businesses, we must continue to adapt in how we serve customers. We are simply adjusting our delivery model to what the market expects.

Sunday, May 3, will be the last day the DRC is printed and delivered seven days a week. Going forward, a daily e-replica edition – which is included as part of your print subscription – will be available seven days a week. Wednesday and Saturday print editions delivered same day through the U.S. mail.

We have been letting readers know about this change since early April through almost-daily announcements in the paper, letters mailed to all subscribers, postcards and numerous digital and social media communications.

You can find how-to videos, benefits of digital subscriptions and a presentation about why we’re doing what we’re doing at dentonrc.com/faq.

We aren’t giving up on our print subscribers, but the reality is that just 10 percent of our readers receive the printed newspaper, and that number is not growing despite our best efforts. As the costs of producing and delivering a daily newspaper increase, it is no longer prudent for us to continue publishing every day. About 90 percent of our print advertising is in our Sunday and Wednesday editions, so we are continuing to produce those editions for the benefit of readers who prefer print.

We are not changing the cost of a print subscription. Our price is well below the price of our peers in the industry by as much as two-thirds monthly.

Current print subscribers may choose to continue as a print and digital subscriber for $3.25 a week, which includes the printed DRC and ad circulars twice a week, a monthly puzzles and games book (no extra charge) and various other magazines throughout the year. Or they may choose to move to a digital-only subscription, with prices ranging from 99 cents to $1.99 per week. Digital-only subscriptions include total access to all our digital products. The e-replica (a digital version of the print DRC) will be published seven days a week with bonus content daily, including the most-up-to-date local coverage throughout the day, videos, the Washington Post National Weekly Sunday magazine and 25 daily interactive puzzles and games.

The daily delivery of the DRC stops with the Sunday, May 3, edition. As of Monday, May 4, the daily DRC e-Edition is available seven days a week, and the print edition is available via U.S. mail delivery on Wednesday and Saturday.

If you remain a print subscriber, everything stays the same, except that the monthly charge for your puzzle book will be removed. If you move to a digital subscription, we’ll allocate those remaining dollars against the subscription level you choose.

It is the exact replica of the printed DRC, delivered digitally instead of being thrown in your yard. It contains more content daily than the printed paper and is available earlier in the morning. The e-replica edition is updated throughout the day as news stories update. The e-Edition is available by 3 a.m. daily.

The benefits are numerous:

·       It contains more local content.

·       Videos and interactive graphics are added to some stories.

·       Stories are updated throughout the day with significant developments.

·       It’s easier to read because the screen, color photos and ads are brighter.

·       You can pinch and zoom to enlarge type for easier readability.

·       You never have to worry about missed delivery.

·       You don’t have to go outside to get your paper.

·       You can access it anywhere, even when you are out of town.

·       It includes 25 daily interactive puzzles and games.

·       Every Sunday, we include the Washington Post week in review section.

·       You’ll get access to digital ad circulars.

·       You’ll get the latest news and scores and stories from high school and college games that typically end too late for print.

·       You’re helping save the environment by leaving newsprint behind.

Absolutely. Pricing ranges from 99 cents to $1.99 per week, depending on your subscription length.

It will be available on Wednesday and Saturday at a number of local stores for $2 an issue. You also can access a single-day digital edition for 99 cents.

We are simply evolving with our subscriber base to remain competitive in today’s market. More readers are consuming content digitally; our digital audience is big and continuing to grow. This change allows us to provide our readers the most up-to-date and latest coverage, including local news, sports coverage and scores, investigative reporting and much more. Our readers are following us and reading us digitally, and that is how they want to consume our content.

 

We will continue to cover our community like only we can. We aren’t changing our mission, just our distribution to meet our audience’s desires.

We are not eliminating any reporter or editor positions from our newsroom. This move gives us a better chance to enhance our local coverage as we are able to track what our readers are most interested in, an advantage that digital news organizations have over print newsrooms.

If a holiday falls on one of our scheduled print days, subscribers will receive the print edition. If not, it will be available as an e-Edition, along with ad circulars. In fact, our digital circulars will include more stores than you currently see in your print edition.

It only gets better. With less deadline pressure than we have for the print edition, we will be able to publish more updated results, with more video and more photo galleries. And we will publish our annual football section as we always have.

They will continue to publish as they do now. If they are intended to run in print, they can be published in the Wednesday or Saturday editions. Alternatively, they can be published any day in the e-Edition.

They are not going away; we will continue to publish them in print and e-Editions. And we may consider adding more to our e-Editions in the future.

No, we will continue to publish free email newsletters, making access to our digital articles easier for readers. We also continually are studying our readers’ interests and looking into ideas to create more free newsletters on different topics.

Yes, it is available for Apple or Android phones and available through the app stores free. It is an easy way to stay up to date where you are on local news, sports, business, entertainment and breaking news.

We are continuing to increase the way in which we provide you information. We are improving our interactive graphics, maps and enhancing our audience engagement on our social media channels. As we change our focus, we will be able to reach you in the various formats that you use.