Memphis, Tennessee-based Peabody Hotels & Resorts has gotten the go-ahead from the city of Roanoke for a luxury hotel to be built near the Texas Motor Speedway in southwest Denton County.
The 300-room hotel will have 25,000 square feet of meeting space, two restaurants and a spa.
And no Peabody Hotel would be complete without signature ducks swimming in the lobby.
“We have worked hard to foster a relationship with Roanoke’s leadership over the last few years in the development of the Peabody Roanoke,” Douglas V. Browne, president of Peabody Hotels & Resorts, said in a statement. “And, after much discussion and negotiation, we have reached an agreement with Roanoke City Council and are eagerly anticipating spreading our wings to Texas.”
The 150-year-old hotel chain has been working on the Roanoke project for almost two years, and the Roanoke City Council approved the project this past week.
“Our mission for Roanoke has long been focused on creating a unique and authentic sense of place, and we feel that bringing the Peabody brand to Roanoke will be the perfect fit,” Roanoke Mayor Carl “Scooter” Gierisch Jr. said in a statement.
Patterned after the original Peabody hotel in Tennessee, the Peabody Roanoke will have a fountain and a mezzanine in the lobby.
There will be a swimming pool on the rooftop as well as a “duck palace” up there for the Peabody ducks.
Built in 1925 to replace an older building, the landmark Memphis Peabody hotel is famous for its ducks, which march into the lobby twice a day.
A hotel manager started the tradition as a joke in the 1930s when he put live ducks in the hotel’s lobby fountain.