Denton shoppers have long wondered if popular Texas grocery chain H-E-B would bring a storefront to the city. But as the company announced Wednesday that construction would begin on a store in McKinney — the third location announced as part of H-E-B’s expansion into Dallas-Fort Worth — a spokesperson told the Denton Record-Chronicle the company is not yet ready to commit to Denton.
“At some point, if the business says move to Denton, we’re going to move to Denton, but it’s not in the timeline for the next year,” H-E-B and Central Market spokesperson Mabrie Jackson said.
The San Antonio-based grocer owns land at the corner of West University Drive and Bonnie Brae Street, now the site of Torchy’s Tacos and a retail strip center at 2200 W. University Drive. H-E-B bought the land for $6.4 million in 2015. Though a sign once marked the site as an “H-E-B anchored shopping center” when it was being developed in 2016, a spokesperson said the sign was inaccurate.
“We often buy real estate in various parts of the state for future needs,” Jackson said. “H-E-B is a planful company. Bringing new formats and stores to new markets requires time and attention in order to ensure we serve our new customers well.”
While the grocer determined it was the right time to bring H-E-B to the Dallas-Fort Worth area, there are several factors they consider when determining exactly where and when to roll out new locations, Jackson said. Elements such as market demand, population growth and real estate availability can all play a part in deciding what markets best suit a storefront.
The Frisco H-E-B, which broke ground at the northeast corner of Legacy Drive and Main Street on June 3, is just within Denton County limits.
“As a company, we’re committed to serving all of North Texas, so hopefully we’ll have some news for Dentonites one day — these things just take time,” Jackson said.